When war erupted in Europe in 1939, Switzerland remained neutral. This proved a boon for the industry. Demand for watches...
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America Runs on Bulova Time Of all the American watchmakers, Bulova was the savviest when it came to advertising. Recognizing...
By the outbreak of the Second World War, Durowe was manufacturing 30,000 movements per month. Many of these ebauches found...
The move paid off. In 1941, the company received its first order from the Royal Canadian Air Force. This one...
This focus on racing was the driving force behind the brand’s early forays into print advertising. The brand went so...
With the GMT’s main functionality built into the watch’s movement, designers are free to incorporate the function into a litany...
Founder Georges Christian died in 1927. His brother-in-law, Oscar Herzog, joined as general manager the following year and stayed at...