Starhotels is pleased to announce the appointment of Alexandro Della Croce as Chief Commercial Officer, a move that reflects the Group’s ongoing commitment to consolidating its position as Italy’s leading private hotel group by revenue.
The appointment stems from an internal advancement, recognizing Della Croce’s outstanding contribution and deep-rooted expertise within the organization.
Alexandro Della Croce is distinguished hospitality professional with over two decades of international experience in revenue management, distribution strategy, and commercial leadership across luxury hotel portfolios in Europe and North America.
He joined Starhotels in 2019 as Global Director of Revenue and Distribution Strategy, where he has been central in shaping the Group’s commercial performance across its portfolio of over 30 luxury properties. In this role, he led pricing and distribution strategy to maximize topline results, overseeing a team of Regional and Area Directors in support of hotel-level execution and commercial alignment.
Prior to joining Starhotels, Della Croce built a distinguished international career in senior revenue and commercial leadership roles – including at Starwood Hotels & Resorts Worldwide and IHG Hotels & Resorts – across luxury portfolios spanning Europe and North America.
In his new role, Alexandro Della Croce will oversee the Group’s cross-functional commercial team across all 34 Starhotels properties, bringing together Sales – with Diego Rumazza, Group Director of Sales, and Davide Ballardini, Group Director of Luxury Sales, leading their respective teams – Revenue Management & Distribution, and Events into a unified structure designed to drive the Group’s growth.
Guest Contributor
2026-04-13 00:32:00