Gold Coast–based investment group Singh Enterprises has strengthened its foothold in Brisbane’s Spring Hill precinct with the acquisition of Soho Brisbane Hotel and the former St Alban’s Liberal Catholic Church.
The transaction follows the group’s 2024 purchase of the former Pacific Hotel (which was recently rebranded Mercure Spring Hill). That 345 Wickham Terrace property neighbours the Soho Brisbane at 333 Wickham Terrace and St Alban’s at 351 Wickham Terrace, with the deal creating one of Spring Hill’s largest contiguous landholdings at 4,150 sqm, spanning three prominent sites opposite Roma Street Parklands.
The surrounding sites have a mixed-use zoning and offer an acceptable building height of 20 storeys subject to the relevant planning approvals.
CBRE Hotels’ Wayne Bunz and Hayley Manvell exclusively managed the transaction via an off-market Expression of Interest campaign.
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Singh Enterprises, led by father-and-son team Teja and Sammy Singh, is a diversified family company with holdings across self-storage, service stations, and agricultural investments in the poultry sector. Their growing Spring Hill footprint underscores the group’s long-term confidence in Brisbane’s city-fringe accommodation and redevelopment market.
The Soho is a 52-room hotel on an 867sqm site, featuring a restaurant (currently closed), two-bedroom manager’s residence and car parking. The opportunity offers a blend of immediate income and long-term potential, providing significant redevelopment upside.
The former St Alban’s Liberal Catholic Church at 351 Wickham Terrace directly adjoins the Mercure Hotel Brisbane. The heritage-style ex-church building occupies a 384sqm site across three lots, offering 180sqm of gross floor area over two levels, and MU1 Mixed Use (Inner City) zoning, allowing for diverse future uses including office, residential, retail or tourist accommodation
CBRE Hotels’ Mr Bunz commented, “This is a generational holding in one of Brisbane’s most character-filled urban corridors, consolidating three prime Spring Hill properties with mixed use zoning under a single owner, paving the way for one of the suburb’s most significant long-term redevelopment opportunities.”
“These acquisitions give the buyer the flexibility to explore a large-scale mixed-use redevelopment over time, while benefiting from a high-performing assets in the interim. The Singh family’s vision for Wickham Terrace reflects the continued strength of Brisbane’s city-fringe investment market, driven by its proximity to major transport, hospitals and the future Cross River Rail and Roma Street precincts.”
CBRE’s Ms Manvell added, “Brisbane’s hotel investment market is hotly sought after, yet tightly held with limited opportunities to enter, buoyed further by record levels of infrastructure spending and population growth. Purchasers like the Singh family recognise the long-term fundamentals driving the city’s transformation ahead of the 2032 Games.”
Singh Enterprises Director Sammy Singh said, “Our focus has always been on acquiring quality, well-located assets with long-term potential. With three properties now under our ownership, we are excited to contribute to the ongoing evolution of Spring Hill and explore options that contribute to the area’s hospitality and accommodation landscape.”
CBRE
2025-11-05 00:56:00